I had the opportunity to be a part of TCU's public relations and advertising agency, Roxo. From being a part of Roxo I was the Account Executive. I was responsible for overseeing a team, where I had the incredible opportunity to work with our client Cook Children's on their Joy Campaign, which brings awareness to mental health among kids and teens. From working with Cooks Children on their Joy Campaign, my team and I devised a PR campaign, that included various social media deliverables that would assist Cooks Children in reaching their target audience and bringing awareness to their Joy Campaign.